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DESCRIPTION:Building Accessibility to Address Cognitive Impairments\n\nDate
 : Wednesday\, September 16\, 2015\nTime: 11:00 a.m. Eastern (UTC –  4 h
 ours)\nLength: 1.5 hours \nFee: $59 for members\; $119 for nonmembers\n\n
 Register for Webinar \n\nSpeakers: Lisa Seeman\, Facilitator for WCAG's C
 ognitive and Learning Disabilities Accessibility Task Force\, WAI/W3C and 
 Co-Founder of Athena ICT\; Rich Schwerdtfeger\, CTO\, Accessibility\, IBM 
 Software\n\nTarget Audience: Accessibility Professionals\, Policymakers\n\
 nSkill Level: Intermediate and Advanced\n\nOverview: Cognitive and learnin
 g disabilities are among the least understood by the accessibility profess
 ional community but may in fact represent the greatest opportunities for b
 usinesses when you consider the growing aging market worldwide. The Cognit
 ive and Learning Disabilities Accessibility Task Force’s aim is to impro
 ve web accessibility for people with cognitive and learning disabilities. 
 Its work includes:\n\n• Creating a roadmap exploring how to make web con
 tent more accessible and usable by different people and groups of people w
 ith cognitive and learning disabilities\;\n• The review and development 
 of techniques and identifying how they can be improved\;\n• The developm
 ent of engineering approaches and authoring strategies\; and \n• Identi
 fying W3C efforts needed to fill gaps from content\, browser support and a
 uthoring practices\, as well as education and outreach.\n\nThe goal is to 
 help authors make their content usable by as many people as possible\, suc
 h as people with learning disabilities\, memory impairments (as with mild 
 to moderate Alzheimer’s) and language disabilities. This topic is inadeq
 uately addressed in current accessibility policies. However\, cognitive de
 cline and disabilities often leave users unable to access or use services\
 , business offerings\, social communications and even web-enabled devices.
  Finding solutions in this field are becoming more urgent from a humane\, 
 economic and business perspective as the population ages and it becomes mo
 re and more essential that as many citizens as possible can use the Intern
 et for as long as possible.\n\nThis is being done as part of the Web Conte
 nt Accessibility Guidelines (WCAG) and Protocols and Formats Working Group
  (PFWG)\, part of the Web Accessibility Initiative (WAI) of the W3C. Chall
 enges facing this work include: lack of availability of open research\, li
 ttle if any discrete direction on what is needed\, and the fact that users
  often have a different set of requirements. The ability to address cognit
 ive accessibility may require us to deviate from the normal web accessibil
 ity strategy where one solution is designed to fit all users. It may requi
 re a web that is context adaptable to a user’s device\, personal needs a
 nd preferences\, and environmental conditions. The growth of mobile device
 s has resulted in situational impairments\, creating a push for providing 
 user context information to web applications. This emerging opportunity en
 ables a new web infrastructure that facilitates personalization and a flex
 ible web experience essential for optimal cognitive accessibility support.
 \n\nAlthough we may never meet all the needs\, the task force will aim to 
 make steady and continuous progress on this\, through a series of efforts 
 ranging from short-term things that can be done to long-range efforts to d
 o things we cannot do today. This presentation will cover the work of the 
 Cognitive and Learning Accessibility Task Force to date\; how we are looki
 ng to align the work with ongoing W3C efforts\; and the business opportuni
 ties that will arise from addressing this broader set of users.\n
SUMMARY:IAAP Webinar: Building Accessibility to Address Cognitive Impairmen
 ts
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